Great copy

is like everything else in life.

It requires truth, action, and heart.



BBC Worldwide     Sullivan & Cromwell     Standard & Poor's     Anonyme Labs     Rapp Collins Worldwide     REI     Snowbird Ski & Summer Resort  Powder Magazine     CamelBak     Pure Placid     Paras Real Estate     KUHL Clothing     Mercedes-Benz     Buena Vista Digital Partners     Pattern


Copywriter and consultant.

Creative storyteller. Obsessive proofreader. 


I'm crazy about skiing in blizzards, making stylish proofreaders' marks, and Googling everything. I love relating to people through brands. I also love uncovering and telling people's stories. 

Based in Salt Lake City.

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Anonyome Labs

Worked with C-level team on all rebranding efforts, including new brand bible, website, app onboarding and education. Served as consultant on subsequent marketing assets.

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